Interview with Julien Morel, Sales Director of Nespresso <br /> <br />Allowing customers to use various distribution channels can encourage them to purchase more. Discover how Nespresso developed a channel mix to increase customer loyalty. <br /> <br />Improving customer relations by offering a range of distribution channels helps to increase sales. <br /> <br />More about Orange Business Services: <br /> <br />Official website: http://www.orange-business.com/en <br />Facebook: https://www.facebook.com/orangebusiness/ <br />Twitter: https://twitter.com/orangebusiness <br />Linkedin: https://www.linkedin.com/company/orange-business-services <br />Slideshare: http://www.slideshare.net/orangebusiness <br />Pinterest: https://www.pinterest.com/orangebusiness